Business Model

Experience:

• Over 3 years of experience working at a commercial bank.
• Nearly 8 years as Chief Operations Officer at BEYOURs.

Current Key Role:

• Strategic operations advisor to the CEO of BEYOURs.
• Directly managing all business activities for the Co.Working Space division (Arrow).

Experience:

• Over 2 years of experience working at a furniture company.
• Nearly 8 years as Chief Product Officer at BEYOURs.

Current Key Role:

• Strategic product advisor to the CEO of BEYOURs.
• Directly managing all business activities for the Space Solutions division (BEYOURs Interior).

Experience:

• Over 15 years of experience working at a multinational oil and gas corporation.
• Over 4 years of founding and managing a furniture manufacturing company.
• Over 3 years as Chief Production Officer at BEYOURs.

Current Key Role:

• Strategic business advisor to the CEO of BEYOURs.
• Developing and managing business partnerships and supply chains.

CORE CULTURE

•  Wholehearted dedication to every task, starting with the smallest details.
•  Finding joy in the work being done.
•  Sincerity, simplicity, and humility.

BUSINESS MODEL

Currently, BEYOURs focuses on building a closed ecosystem where different segments can support and optimize each other:

1. BEYOURs – Ready-made Furniture Brand

BEYOURs specializes in providing ready-made furniture products, distributed through e-commerce platforms, supermarkets, and dealerships in Vietnam as well as international markets.
With a design style that carries the distinct BEYOURs mark, the products not only meet aesthetic and functional needs but also optimize costs, delivering exceptional value to customers.

2. BEYOURs Interiors – Space Solutions

BEYOURs Interiors not only serves as a contractor for design and interior construction but also acts as a consulting partner for optimized space solutions.
The main areas of operation include:
 • Living Spaces: Hotels, luxury serviced apartments, etc.
 • Work and Learning Spaces: Modern offices, co-working spaces, schools, etc.

Each project is meticulously executed, ensuring it meets usage goals and provides long-lasting sustainable value for clients.

3. BEYOURs Export – Furniture Export (OEM)

BEYOURs Export aims to become a trusted partner in the global supply chain.
With extensive experience in production, distribution, and retail operations, BEYOURs collaborates closely with factories that specialize in specific product lines. This collaboration helps optimize costs, ensure quality, and maintain delivery schedules.

Furthermore, BEYOURs always adheres to strict financial and legal standards, providing complete peace of mind to importing partners.

Additionally, BEYOURs serves as a strategic shareholder and actively participates in governance across the following sectors to optimize business model advantages and team expertise:

• Manufacturing of wooden furniture for export.
• Development of coworking space models

Throughout its journey of learning and growth, BEYOURs inevitably encounters imperfections. It is hoped that every customer and partner accompanying BEYOURs will always experience a sense of value that feels “just enough” to inspire satisfaction and continued trust.